Greg is a Partner at Simon-Kucher, a growth-focused management consultancy, and has conducted more than 80 projects across the UK, Europe, the Middle East and the USA. Greg's clients include consumer subscriptions, traditional media players, consumer internet, content businesses and consumer product companies. Greg’s consulting activities primarily focus on pricing and sales optimisation, customer segmentation, promotional effectiveness, revenue model re-design, portfolio optimisation and the development of actionable and implementable strategic solutions for market leading organizations.