As Senior Director for Marketing and CRM, Seema is responsible for Acquisitions, E-commerce, CRM, and Customer Experience across 14 of Hearst UK’s premium brands. Her remit oversees magazine subscriptions, beauty boxes, holidays and marketplaces.

With over 20 years’ marketing experience, Seema joined Hearst UK in May 2012 with previous positions held at a number of media companies.

Seema is Chair of the PPA Subscriptions Committee, working closely with senior marketing stakeholders to address opportunities and challenges within the media industry.