Building on her background in subscription and membership businesses, Madeleine Milne launched Customer-ization.com to advise brands on their customer engagement and community strategies, for promoting and accelerating growth and strengthening resilience when fresh or additional challenges emerge.

Her own direct experience of community-led growth activity spans media, entertainment and professional services. In media, she was tasked with deepening the engagement of readers and subscribers at The Telegraph. At eMusic.com, a digital music service, she launched and grew a community of over 50,000 avid music fans. In professional services, she helped Women on Boards become by far the biggest community player in its sector, doubling the size of membership of currently serving and aspiring non-executives to over 40,000.